Trademark Implementing Regulations Refining Rules to Promote Administration in Accordance with Laws

On May 1, the revised Trademark Regulations (No. 651 Order of the State Council) is implemented simultaneously with new Trademark Law. As an important supporting administrative regulation, it has great importance for implementing Trademark Law, improving the authority’s efficiencies in duty performance.

After revision, the Regulations has 10 chapters and 98 rules. Since the trademark Law allows one application for multiple classes, the Regulations then allows division of the application in case of partial refusedprotection. 

Also, according to the new regulations, the utilization of Chinese well-known trademarks for the purpose of product promotion is explicitly banned, preventing such mark owners from using those marks as a powerful promotion tool. It is believed that such practice will be good for promoting fair competition in the market.

(Source: China IP News)