Seminar on protecting online IP
A seminar on Olympic online IPR protection was recently held in Shanghai to discuss the IPR issues in the marketing of major sports and global events. The seminar was organized by E-commerce and Information Network Law Study Committee and Intellectual Property Law Study Committee of the Shanghai Bar Association, and Shanghai IP Research Institute.
The lawyers discussed the South Korean broadcast leaking of the rehearsal of the Games' opening ceremony, Olympic Internet broadcasting and ambush marketing and gave suggestions for IPR protection of the 2010 Shanghai World Expo.
(Source: China Daily)
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